Craft
Before product design I spent a decade making physical things and shooting. It's not what I do today, but it's where the judgment came from — and where most of the awards live.
←Product workIndustrial Design
Ceramics, furniture and objects. This is where I learned that a good idea still has to survive a material, a process and a budget — the same discipline I apply to products now.
Film & Photography
Shooting, directing and editing — from social events and sports to brand campaigns. It's where the framing instinct comes from, and it still shapes how I show work.
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Brand campaigns
Luminica — directed and produced end to end